Choosing the right Plastic Bags or Paper Bags? Sounds almost like a non-event, but in reality everything you do in your business affects your bottom line.

Your store, flea market or craft stand has an image and part of it can be enhanced at the end of the sale with the right Plastic Bag or Paper Bag. For high traffic areas it’s to your advantage to give the customer a unique looking bag. This can be as simply as a color that no other retailer has. When customers emerge from your location with this unique bag it brings attention to your business. Potential customers make the connection of that particular bag associated with your business which in affect gives you free advertising.

Plastic Bags and Paper Bags can also be used as a reminder to the customer of your stores theme.

Frosty Shopper Bags are great for a Boutique Shop.

Boutiques often carry frosty shopper bags that match their boutique colors. Pool stores and gift shops by the beaches carry blue merchandise bags or t-shirt bags. A women’s shop may carry pink merchandise bags. Black would be suitable for a costume shop, tattoo shop, or adult store. Nature and health stores can carry Recycled Paper Shopping Bags or Recycled Paper Grocery Bags. When the customer receives a color theme bag they themselves are constantly reminded of your store.

Of course buying the right bag at the right price should also be on the store owners mind. This is why custom printed bags are generally money losers. On smaller runs the price of these bags becomes extremely high and as with any advertising the costs need to be weighed, it comes down to return on investment. Purchasing unique unprinted bags is cost effective since you need to give the customer a bag anyway why not make it one that stands out or represents your store through a color.

Fetpak is a distributor packaging supplies- http://www.fetpak.com